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MEDIA ADVISORY: 2013 Dodge Dart Drive Away From the Texas Motor Speedway

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It's been quite a busy day in news for the Dodge Dart, and we have some great pics to share with you from the event that was held today at the Texas Motor Speedway. 50 Dodge dealers gathered today at Texas Motor Speedway to drive their first Dodge Dart to Dodge dealerships across the Southwest. The celebration was commemorated by Mike Herzing, President of the Texas Auto Writers Association, with a presentation of three industry trophies for the 2013 Dodge Dart: Compact Car of Texas, Best Value of Texas and Best New Feature (Dodge Dart Thin Film Transistor display). Michael Herzing is pictured above presenting the 3 Awards to (from left to right) Shannon Carr, Director-Southwest Business Center, Richard Cox, Director-Dodge Brand, Ryan Nagode, Chief Interior Designer, Ram, SRT and Dodge Brand, and George Guba, Dodge Brand Product Planning.

It was a sight to behold as nearly 250 new 2013 Dodge Dart vehicles waited on pit row at Texas Motor Speedway where Dodge dealers gathered for a track-worthy send off to dealerships across the Southwest. The dealer drive away was the first in the nation for Dodge’s new compact car contender. With a starting U.S. MSRP of $15,995, the Dodge Dart is a groundbreaking car with the ultimate blend of power, handling, style, high-tech features and fuel efficiency, offering up to 41 miles per gallon. This event in Texas today is the first of 12 such Chrysler Group business center events across the country to support the Dodge Dart arriving in dealerships in June.
Below are some more pictures that were taken at todays event. We can honestly agree with the assessment above, it was quite a sight to behold. From these pics it looks like all these "drive aways" are sporting the Limited trim. According to the Chrysler Group this event in Texas is the first of 12 such business center events across the country to support the Dodge Dart arriving in dealerships in June.







 
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